ADMD - Essays
I'm Launching a Crusade Against Brand Awareness
If you're in B2B - stop focusing on brand awareness. Prioritize marketing for building trust and confidence in your buyers.
ADMD - Essays
If you're in B2B - stop focusing on brand awareness. Prioritize marketing for building trust and confidence in your buyers.
ADMD - Essays
If you are doing sales, you should never show how much you care about an opportunity. If you tell the other party how badly you want a deal, they will think you’re desperate. When they think you’re too needy, you’ll lose any chance of hearing a “yes”.